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and when a risk pays, it usually pays BIG. Think you and your small business can’t do it? Think again and remember, as Barbara says, “The big guy might have the corner on money, but the little guy always has the corner on creativity.” Use that creativity of yours and don’t be afraid to take a risk every now and then.

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Free yourself to take a risk, be nimble, move quickly – and then take a deep breath and a giant leap forward. This is your advantage as an entrepreneur or small business owner. Timing is crucial and the little guy doesn’t have the hierarchy and red tape that large corporations and big businesses do.

“When the big companies are cutting back and lying low, that’s the best time for the little guy to move ahead.” ~ Barbara Corcoranīig companies have “pecking orders” to approve change and this takes time. Your goal – a lot of experimentation and then mastery of only the technology that is most useful to you. You can expand the number of new customers you bring on, without necessarily adding employees right away - keeping your costs low. The cost of technology has come down, and there’s a lot of it out there that can help you to increase productivity. “Wise use of technology can give you expansion capacity without increasing your expense burden greatly.” ~ Anita CampbellĮxperiment with technology. So how on earth do you begin to do that, you ask? Well, here are just a few examples of success strategy tips that you can start with from the webinar discussion: The panel discussed how you can take the challenges and obstacles standing in your way and use them to propel your business forward through innovation, quick thinking – and maybe even a bit of risk taking. many exist during an economic downturn).

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Together they participated in a roundtable discussion on how to leverage the opportunities that this economy is providing (Yes, I said “opportunities”. (Barbara also happened to have a key role in the ABC reality show for aspiring entrepreneurs, Shark Tank.) In a recent webinar titled, “Small Business, Big Wins: Innovative Tools to Drive Your Business Forward,” Anita Campbell joined webinar host and Co-Founder of StartupNation, Rich Sloan, and Barbara Corcoran, real estate mogul and Founder of multi-media company Barbara Corcoran, Inc.